The Blue Thumbs: episode 1 and 2

Claire Gallic
10 minutes
Since 2019, the agency has committed more strongly to a CSR approach through concrete actions with a positive impact. Among these: the Blue Support Actions.
WHAT ARE THE " BLUE SUPPORT ACTIONS "?
It is a support program in communication, strategy, and design aimed at startups, young companies, or CSR projects that develop an offer, a service, or an innovative product in ecological, social, or societal terms.
Depending on the needs, a team of agency experts works alongside the selected project leaders for 2 ½ days.
As soon as the lockdown ended, we were able to meet Katia and then Clémence.
EPISODE 1: HANZO & ZÉDÉ
Hanzo & Zédé is a new local and committed brand that values unsold food while creating jobs for people with disabilities. Katia Tardy explains her project and shares her experience with the Blue Support Actions.
EPISODE 2: SIMONE&CO
Simone&Co is a responsible and committed caterer driven by one imperative: to take action for the planet. Clémence Goussin explains her project and shares her feedback on the Blue Support Actions.
AND THEN?
These first Blue Support Actions were very human and full of meaning. We met incredible women who have amazing energy. Laughter, emotions, dialogues, ideas, these workshops demonstrated the relevance of the approach and especially the importance of acting in favor of a more virtuous world.
Prepare your files; we will soon open a new call for applications.

